by DMCadmin | Aug 30, 2023 | Branding
What Is Your Story? It Is The Emotional Connection It is essential in today’s current business environment to forge a powerful emotional connections with the audience you are trying to reach. In a world where there is a lot of competition, those who succeed are...
by DMCadmin | Aug 25, 2023 | Branding
21st Century Branding What is branding? “A brand is a name, term, design, symbol, or any other feature that identifies one seller’s goods or services as distinct from those of other sellers” (American Marketing Association). Although this is a good...
by DMCadmin | Aug 25, 2023 | Branding
Who Is Your Community? Because of the internet, today’s purchasing behavior has shifted. Previously, the community was considerably more geographically focused. It was the town, state, or nation in which you lived. However, with the advent of the internet,...