by DMCadmin | Aug 30, 2023 | Branding
What Is Your Story? It Is The Emotional Connection It is essential in today’s current business environment to forge a powerful emotional connections with the audience you are trying to reach. In a world where there is a lot of competition, those who succeed are...
by DMCadmin | Aug 27, 2023 | Promotion/Advertising
Making A Compelling Marketing Offer Direct marketing requires that you have an offer with an end goal. That end goal could be to gain their information to make them a lead, or it could be to get a sale. Regardless of the initial goal that you want there are several...
by DMCadmin | Aug 26, 2023 | Marketing Psychology, Promotion/Advertising
3 Keys To Finding A Successful Marketing Channel As with any social media channel, it’s valuable to understand the platform and get what you can for free first before you go out and start spending money. We spent several months focusing heavily on LinkedIn. We...
by DMCadmin | Aug 25, 2023 | Branding
21st Century Branding What is branding? “A brand is a name, term, design, symbol, or any other feature that identifies one seller’s goods or services as distinct from those of other sellers” (American Marketing Association). Although this is a good...
by DMCadmin | Aug 25, 2023 | Branding
Who Is Your Community? Because of the internet, today’s purchasing behavior has shifted. Previously, the community was considerably more geographically focused. It was the town, state, or nation in which you lived. However, with the advent of the internet,...
