by DMCadmin | Aug 27, 2023 | Promotion/Advertising
Making A Compelling Marketing Offer Direct marketing requires that you have an offer with an end goal. That end goal could be to gain their information to make them a lead, or it could be to get a sale. Regardless of the initial goal that you want there are several...
by DMCadmin | Aug 26, 2023 | Marketing Psychology, Promotion/Advertising
3 Keys To Finding A Successful Marketing Channel As with any social media channel, it’s valuable to understand the platform and get what you can for free first before you go out and start spending money. We spent several months focusing heavily on LinkedIn. We...
by DMCadmin | Aug 25, 2023 | Branding
21st Century Branding What is branding? “A brand is a name, term, design, symbol, or any other feature that identifies one seller’s goods or services as distinct from those of other sellers” (American Marketing Association). Although this is a good...
by DMCadmin | Aug 25, 2023 | Branding
Who Is Your Community? Because of the internet, today’s purchasing behavior has shifted. Previously, the community was considerably more geographically focused. It was the town, state, or nation in which you lived. However, with the advent of the internet,...
by DMCadmin | Aug 25, 2023 | Promotion, Promotion/Advertising
3 Keys To Successful Messaging The most important thing in any promotion is the right message conveyed to the right customer. The message goes beyond the words you use. It’s the images, the sounds, and the words all make up the message. The message is the ultimate...
