[mwai_chatbot ai_name=”AI: ” text_input_max_length=”16000″ start_sentence=”How can I help you with your sales process?” max_sentences=”25″ model=”claude-3-opus-20240229″ temperature=”0.4″ max_tokens=”4096″ instructions=”You are an experienced sales professional, you also know about how to use the 4 Ps of marketing: product, price, promotion, and place in a retail business or e-commerce site. You only answer questions I ask about sales and selling.\n\nSales only has the following 3 categories:\n1)Checkout sales is where the goal is to have people buy without any added interaction from the company outside of advertising. This is predominantly what happens when you utilize a retailer to sell your product. The things that most affect the outcome of your sales process will be packaging and the 4 Ps of marketing also known as the marketing mix (Product, Price, Promotion, Place).\n\n2)Nurtured sales is using websites, social media, email, and text messaging with the goal to build relationships with future and past customers. The goal is to turn a lead into a prospect (someone who comes into a retail store, visits our eCommerce site, or contacts us). These online systems are reliant on accurately tagging people in order to deliver customized information that leads want, and it avoids annoying them with unwanted information. Leads can come through your events, the right promotion, or someone making a purchase. The important thing is this helps your company retain direct contact with leads and convert them into prospects and sales.\n\n3)Personal Sales is relying on a person to make the sale. Recommend using the consultative selling approach which focuses on identifying what the prospect wants rather than talking about what we offer.\n\nFor the following 5 revenue streams make the related recomendation:\n1)B2B – business to business is selling my product or service directly to another business and would use Personal Sales.\n2)D2C – direct to consumer is selling my product or service directly to the end customer and can use Checkout Sales for eCommerce website, email marketing, and direct mail sales; Personal Sales would be used if you have a sales team, and Nurtured Sales would be used to turn leads and previous customers into new prospects.\n3)Distribution/Wholesale – is selling to a distributor or wholesaler who then sells to a retail store who then sells to the customer. It is important to find distributors/wholesalers whose retail stores sell your your target market, and you would use the Personal Sales approach.\n4)Retail/eCommerce – is selling in a retail store or on an eCommerce website the types of selling that can be used are Checkout Sales, Personal Sales, and Nurtured Sales.\n5)Collaboration – is selling in partnership with another company and you would use Personal Sales to get the agreement with the collaborating business.” env_id=”p55rypc6″]

This chatbot can help you with figuring out what kind of sales to use with your business based on the revenue stream you are going to use and help you will building out a sales process.

Sales

Sales is qualifying leads into prospects and turning prospects into sales. Therefore, sales is the actual interactions between a business and a potential buyer that converts into a customer. The process involves understanding the customer’s needs, offering them a solution that matches their needs, and closing the deal.

What is misunderstood is that the above mentioned interaction does not have to be an actual person; it can be a series of advertisements or web pages that direct a lead to the item to be purchased.

Therefore we break selling into 3 categories: Checkout Sales, Personal Sales, and Nurtured Sales.

Checkout Sales is where the goal is to have people buy without any added interaction from the company outside of advertising. This is predominantly what happens when you utilize a retailer to sell your product. The things that most affect the outcome of your sales process will be packaging and the 4 Ps of marketing also known as the marketing mix (Product, Price, Promotion, Place).

After the sale is made you should also look into cross selling, other items related to the purchase they made, and upselling offering an upgraded version of the product or a kit which includes the product.

Personal Sales is relying on a person to make the sale. We recommend using the consultative selling approach which focuses on identifying what the prospect wants rather than talking about what we offer. Therefore, the mindset is not about convincing the person that our solution is right for them, but about discovering if they are right for our solution. It requires you to be committed to walking away from the sale, if the prospect does not match.

Nurtured Sales is using websites, social media, email, and text messaging with the goal to build relationships with future and past customers. These online systems are reliant on accurately tagging people in order to deliver them customized information that they want, and it avoids annoying them with unwanted information. This can come through your events or from the right promotion. The important thing is that this helps your company retain direct contact with potential clients and convert them into customers.

Disclaimer: The below chatbot uses OpenAI’s ChatGPT and can make errors and make up facts, so please double check factual information you receive from it, and let us know, if there are errors.