by Joshua Grenevitch | Oct 28, 2023 | Market Research
3 Key Market Research Questions Market research includes all activities with the goal of understanding your ideal customers. This can include a wide range of things. However, there are 3 key questions that every business needs to know the answer to. These questions...
by Joshua Grenevitch | Aug 30, 2023 | Market Research
What Does The Marketing Research Process Look Like? Market research processes can be long drawn out processes that encompass teams of people, or they can be simple and informally done. The one crucial step of market research is recording your results. You want to...
by Joshua Grenevitch | Aug 25, 2023 | Branding
21st Century Branding What is branding? “A brand is a name, term, design, symbol, or any other feature that identifies one seller’s goods or services as distinct from those of other sellers” (American Marketing Association). Although this is a good...
by Joshua Grenevitch | Aug 25, 2023 | Branding
Who Is Your Community? Because of the internet, today’s purchasing behavior has shifted. Previously, the community was considerably more geographically focused. It was the town, state, or nation in which you lived. However, with the advent of the internet,...
by Joshua Grenevitch | Aug 25, 2023 | Promotion/Advertising
3 Keys To Successful Messaging The most important thing in any promotion is the right message conveyed to the right customer. The message goes beyond the words you use. It’s the images, the sounds, and the words all make up the message. The message is the ultimate...
